Innovation can never happen outside of customer needs – and the organisation’s needs. Too many companies build innovation strategies (and even departments) far away from the people closest to the customer. That’s why our strategy model builds from the ground up – and fosters continual development.
“The future ain’t what it used to be”, Yogi Berra, baseball coach The Promise of the Future What is the future? Is it simply whatever happens next in a linear timeline, or is it the idea of what is to come? Is it a dream, or is it a reality that has yet to have happened? Well, that probably depends on your philosophical approach to